Strategy is my Craft. Connection is my Nature.
My name is Kristina Hentschel. I’m curious at heart and happiest when bringing people together – around a strategy, on a stage or at my own kitchen table. For more than 25 years, healthcare has been the thread running through my professional life – from Women’s Health and Cardiology to global strategy, communication and events. Living and working across cultures, building international teams and raising three children along the way taught me something that still shapes how I work today:
Meaningful change always starts with people.
After more than two decades in global Pharma, I chose entrepreneurship – not to leave healthcare behind, but to work differently within it. Today, I bring together what I know best: strategy, communication, people and the power of shared experiences.When I’m not working, you’ll probably find me on a mountain trail, with a good book, around a table with family and friends – or planning the next girls’ weekend.
Curiosity is my Compass.
Family is my Anchor.
My Superpowers
A few personal facts
💛 Connecting people is my passion
🌟 Proud mum of three
🇦🇹 Based in Vienna
️⛰ Mountains are my happy place
📚 Avid reader
🧘 Yoga keeps me grounded
🍉 Watermelon over chocolate
💃 I love dancing
🏃 Always in motion
❤️ Women’s heart health advocate
🇯🇴 Lived in Jordan for five years
️✈️️️ Girls’ weekends fuel my creativity
Kristina Hentschel | My Professional Journey
25+ Years in Healthcare, Strategy & Communication
since 01/2023
Impactful Healthcare Consulting & Events
Entrepreneur, Strategic Consultant, Moderator, Facilitator
Healthcare Strategy | Strategic Communication | Event Design & Moderation
since 06/2025
Co-Founder
Women’s Heart Health | Gender Health | Awareness & Education
since 09/2024
Co-Founder & Facilitator
Storytelling | Stage Presence | Speaker Training
since 01/2024
Founder & Chapter Lead, Vienna
Female Leadership | Talent Development | Community Building
09/2020 – 12/2022
Global Customer Excellence Implementation Lead
Global Integrated Brand Planning | Executive Communication | Transformation
09/2017 – 08/2020
Global Brand Management Cardio-Vascular
Launch Excellence | Global Brand Strategy | Patient Engagement | HCP Communication | Congress Strategy
01/2012 – 08/2017
Global Brand Lead Women’s Health, Berlin
Global Marketing |HCP Engagement | Integrated Campaigns | International Congresses
03/2007 – 12/2012
European Union and GiZ (German Development Cooperation)
Strategic Communication Consultant, based in Amman, Jordan
Communication Strategy | PR | Stakeholder Engagement | Intercultural Collaboration
03/2001 – 02/2007
Schering AG
Regional and Local Brand Management, Berlin
European Brand Management | Contraception | International Marketing I Events
Education
11/2008 – 04/2012
Master of Business Administration
Open University, UK
09/1996 – 08/1999
Bachelor in Business Administration
Berufsakademie Berlin
Languages
German (Mother Tongue) | English (Business Level)
Kristina Hentschel | Key Expertise
Strategy
Brand
Leadership
Events
Speaking
Healthcare
I’m looking forward to hearing from you!
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